East Manufacturing, a North American producer of aluminum trailers, has rebranded as East Trailers.
The rebranding emphasizes the company’s dedication to providing high-quality aluminum and steel trailers and aftermarket parts, East said in a news release, adding that the new name underscores its goal to strengthen customer relationships and foster innovation in the on-highway and vocational trucking markets.
“The transition to East Trailers marks an exciting new chapter in our journey,” said Tom Wiseman, president of East Trailers. “This change reflects our unwavering commitment to providing the highest quality trailers and solidifies our vision to place customers and partners at the center of everything we do.”
While East logo will remain the same, the website URL has been changed to East-Trailers.com
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